Nelson Flooring is a family-owned and operated business in Stoughton, WI and provides service, refinishing and installation of hardwood floors in the Madison, WI area. Robert Nelson, the owner of Nelson Flooring, takes pride in the work that he does on a daily basis.
Robert has been in the hardwood flooring business for 10 years, and enjoys the creativity and challenge of every project he works on, whether it's a new hardwood floor install or a hardwood flooring refinish or repair.Robert runs a small crew of three workers giving him the ability to keep close tabs on each and every job.Along with managing his business, Robert enjoys bicycling, hunting, and spending time with his family.
Robert has been in the hardwood flooring business for 10 years, and enjoys the creativity and challenge of every project he works on, whether it's a new hardwood floor install or a hardwood flooring refinish or repair.Robert runs a small crew of three workers giving him the ability to keep close tabs on each and every job.Along with managing his business, Robert enjoys bicycling, hunting, and spending time with his family.
Services
Refinishing
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Staircase refinishing is often requested by our customers because stairs see a lot of wear and tear over the years. Lots of feet move up and down them, causing them to need some upkeep and maintenance to make them look like new again. We truly enjoy refinishing staircases since they are usually at the entryway to a home.
Installation
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Whether you're looking to replace old hardwood flooring with new hardwood or want to transition to hardwood flooring from another type of flooring, we're here for you. We get excited when we hear a customer say they want to remove their carpet and install hardwood instead! Not only will it add great value to the home, it will also add so much beauty that will never go out of style.
Staining
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We love the end results of professional hardwood floor staining. It is simply breathtaking. Staining hardwood floors adds such warmth, depth, and beauty to your floors. We stain floors by adding color over the original flooring. Staining is added after the sanding process and before the finish is put on.
Floor Repair
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Hardwood floors can get damaged for a multitude of reasons including water damage in various areas of your home, pet stains, potted plant stains, open gaps or spaces where walls used to be, large gaps, holes big or small, deeply scuffed or banged up flooring from moving furniture, damaged floor boards, incorrect flooring repairs done by someone without proper experience, and much more.
Refinish
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Hardwood floors are classic and timeless - They add to the depth and character of any home. We have the knowledge and experience to install, repair, and refinish hardwood floors or staircases anywhere in your home. Whether it be for just one room or the entire house, we've got you covered. We serve all of the southern Wisconsin including Stoughton, Madison, and Dane County.
Reviews (21)
Muriel Filer Gilbert
May 05, 2022
Dan, Hunter and McGuire did a great job for us and our new hardwood floor is perfect! The crew was very professional, courteous, meticulous and detail-oriented with their work. They responded quickly to our questions and concerns and we couldn't be more pleased with the outcome. They have a strong work ethic and were very conscientious and considerate. We would highly recommend this company. Muriel and John Gilbert--Middleton
James Emily Davenport
Apr 10, 2022
Dan and his team provided our family a wonderful service putting new maple hardwood floors throughout our home. The crew was respectful, timely, and did a fantastic job on the floors. We have an older home where nothing is square and I could not believe how they were able to make it all look beautiful. Highly recommended and we found their pricing competitive with anyone else in town.
Kathleen Sciborski
Mar 25, 2022
From the initial visit for an estimate to the final sealer, Dan, Mike and Jerry were professional, helpful and respectful. It's been forever since we've experienced a company that says what time they will be at your house and they actually show up at that exact time. I would not hesitate to recommend Nelson Flooring to anyone. The floors are beautiful.
Bill Schrum
Mar 12, 2022
I would unequivocally recommend Nelson Flooring to anyone for anything regarding hardwood floors. Their estimate was more than reasonable, their attention to detail, communication and collaboration for refinishing our floors was the most customer-focus we could have hoped for, AND they were on-time (I mean on-time!) and on schedule. Their follow-up and check-ins after the job was finished, is exceptional. Our floors look fabulous and our needs were (are) more than met.
Maggie Schmelzer
Mar 09, 2022
Robert Block
Nov 05, 2021
Nelson Flooring of Stoughton installed an unfinished wood floor in our foyer, living room, dining room and hallway. They appeared as scheduled and the crew was pleasant, efficient and always left the house neat cleaning up at the end of each day. The entire project was done in four days with little inconvenience to us. We did not have to make any down payment prior to the start of the flooring project and received a billing for the completed project which matched the original estimate.
The floor turned out fantastic and we have received many compliments on the floor. One of the neighbors was so impressed that he intends to have Nelson Flooring refinish his wood floors. We highly recommend Nelson Flooring for any installation, repair or refinishing of wood floors. Thanks for a job well done!
The floor turned out fantastic and we have received many compliments on the floor. One of the neighbors was so impressed that he intends to have Nelson Flooring refinish his wood floors. We highly recommend Nelson Flooring for any installation, repair or refinishing of wood floors. Thanks for a job well done!
Mike Geidel
Oct 06, 2021
Ashley Budden
Aug 30, 2021
I would absolutely recommend Nelson Hardwood. They fit us in quickly and did an amazing job. We have 80yr old floors and some stains didn't come out. They recommended a stain color that would cover it - and it looks amazing. No visible marks through the stain and a great finished look. Also, we had them feather in new flooring and you would never know it was not part of the original hardwood. Great experience and love my floors!
Emily Stanforth
Aug 20, 2021
Our entire experience with Nelson Hardwood Flooring was superb. First, Rob's communication was impeccable- even texts like "I'm running 2 minutes behind." Very respectful of our time. There are always things that pop up with construction projects- he was very transparent, prompt, and provided great advice to help us move forward without delay. Second, we decided to demo our existing floors ourselves, and Rob went above and beyond to help us do that successfully, even showing us how to remove trim and demo tile so we could tackle it. Thirdly, he and his team returned after the job was complete to tie up loose ends (staple down some carpet, repair a fridge water line that had gotten bent). Finally, and most importantly, the floors look absolutely incredible.
It is a total transformation of our home, and made it into our dream house. I would also be remiss not to mention just how nice his whole team is. So friendly. He was the most affordable quote we got, but we commented over and over and over again how we would have gone with him even if we would have had a cheaper quote because of how friendly, helpful, responsive, and professional he was throughout the entire process. We couldn't recommend this company more!
It is a total transformation of our home, and made it into our dream house. I would also be remiss not to mention just how nice his whole team is. So friendly. He was the most affordable quote we got, but we commented over and over and over again how we would have gone with him even if we would have had a cheaper quote because of how friendly, helpful, responsive, and professional he was throughout the entire process. We couldn't recommend this company more!
Craig Slager
May 18, 2021
Leslie Kebbekus
Jan 19, 2021
Gorgeous Floors We had Rob out to look at our 18 year old oak laminate flooring in our kitchen and dining room. It was pretty beat up. We wondered if it could be refinished, because although the product description said it could be refinished once, we were told by someone else it had to be replaced. We heard about Rob and our experience was fantastic from the start. Rob is knowledgeable and straightforward.
He let us know exactly what to expect with our particular situation and made us feel very confident going forward. In every respect Rob impressed us. He responded to all communication in a very timely and professional manner. He set up appointments and was always on time. He sent texts to update us when necessary and best of all, he's an incredibly nice person.
When the date came for our job, he and his co worker were there, and used all precautions during this time of Covid. And of course, the most important thing, is that our floors are stunning. I really can't get over how gorgeous they look. An added bonus, with their system, there was almost no dust or mess. Two days and a world of difference. We highly recommend Nelson Flooring.
He let us know exactly what to expect with our particular situation and made us feel very confident going forward. In every respect Rob impressed us. He responded to all communication in a very timely and professional manner. He set up appointments and was always on time. He sent texts to update us when necessary and best of all, he's an incredibly nice person.
When the date came for our job, he and his co worker were there, and used all precautions during this time of Covid. And of course, the most important thing, is that our floors are stunning. I really can't get over how gorgeous they look. An added bonus, with their system, there was almost no dust or mess. Two days and a world of difference. We highly recommend Nelson Flooring.
Mandy Handeland
Nov 24, 2020
Nelson Hardwood Flooring installed new hardwood floors and refinished our existing floors, matching the two. We still cannot believe how seamless the old floors transition to the new floors. You cannot tell what was original to our house (built in the early 90s) versus what was installed this month. Robert Nelson and his team answered our many questions quickly. Scheduling was also surprisingly quick and they stuck to the agreed upon schedule, working late on a Friday to get the job done.
They helped us select what option of refinishing (stain versus water based) we wanted to go with, provided samples, and gave advice on what would work best with our baseboards and cabinets. We are very happy with the results. Photos are of the before, carpet and hardwood, and after, with hardwood in each room and no noticeable difference. For reference, we have red oak wood floors.
As you can see in the original picture, the finish is shinier and has a more gold/orange hue to it. We went with a tinted water-based sealer with Bona traffic HD. The end result is less shiny than our original floors, still provides some color, but a lot less orange.
They helped us select what option of refinishing (stain versus water based) we wanted to go with, provided samples, and gave advice on what would work best with our baseboards and cabinets. We are very happy with the results. Photos are of the before, carpet and hardwood, and after, with hardwood in each room and no noticeable difference. For reference, we have red oak wood floors.
As you can see in the original picture, the finish is shinier and has a more gold/orange hue to it. We went with a tinted water-based sealer with Bona traffic HD. The end result is less shiny than our original floors, still provides some color, but a lot less orange.
Cynthia Decker
Aug 21, 2019
Mike A. Shapiro
Dec 12, 2018
Had an amazing refinishing experience: it took only 10 days from my initial inquiry to the end of the process. Rob was extremely responsive over phone, email, and text, and was happy to answer my dozens of questions about hardwood. The team noticed that one of the rooms slated for refinishing used engineered wood that might show plywood after sanding, and Rob convinced me to leave it alone and drastically reduced the price.
They replaced, for free, a board through which the previous owners had drilled a hole. And the quality of the final floor is just gorgeous; we really couldn't be happier with the whole experience.
They replaced, for free, a board through which the previous owners had drilled a hole. And the quality of the final floor is just gorgeous; we really couldn't be happier with the whole experience.
Sarah R.
Mar 18, 2018
Alex Han
Jun 28, 2017
Was referred to Nelson flooring and was glad I did. He was very helpful in terms of providing options and provided recommendations. Ended up going with a sanding and coating option to go with a natural look, and turned out great. They arrived promptly and finished quicker than I expected. Prices were reasonable as well when shopping around. Would highly recommend.
Jordan Rohlfing
Apr 22, 2016
Kelsey Luebke
Nov 05, 2015
Stephen Lyrene
Oct 21, 2015
Kyoko Metz
Oct 08, 2015
Trisha Smith
Mar 20, 2015